Camila Reyes
Camila Reyes
Entrepreneurship
Start uglier. Charge sooner. Talk to the customer before you decorate the idea.
Open the Special EditionAbout the Expert
Camila has spent fifteen years helping first-time founders go from a private obsession to a public offer. She built and sold a small operations consultancy, then spent the next decade sitting with operators who were one honest conversation away from a real business. 31 Experts selected her because she refuses inspiration without a next action.
- Founded and sold an operations studio serving 80+ first-time companies.
- Designed offer sprints used by operators in Mexico City, Miami and Madrid.
- Teaches a 31-day “first customer” practice rather than a business-plan ritual.
Special Edition
The Top 10
In the Special Edition they answer The Top 10. These are the questions. The answers live in the book.
If you could give just one piece of advice to someone starting out in this discipline, what would it be?
What was the biggest challenge you faced in your career, and how did you overcome it?
What is the most important “Never do this…” rule in your discipline?
Who inspired or mentored you, and what did you learn from them?
What is the biggest discovery you wish you had known on day one?
What do outsiders consistently misunderstand about your discipline?
What decision looked small at the time but changed everything?
What skill outside your discipline has contributed most to your success?
What belief did you hold when you started that you no longer believe today?
When your career is remembered, what do you hope people say you stood for?
The Top 10 is not a public interview. Buy the edition to read what they said.
Open the Special EditionExpert Playbook
My framework: Offer, Proof, Ask
An early business is three sentences: what you do, for whom, for how much. Then a proof artifact. Then a specific ask. Repeat weekly until the sentences stop changing.
Courses
Digital products
A printable companion to 31 Experts : Entrepreneurship — the weekly offer, proof and ask.
Recommended resources
The Mom Test
For asking questions that don’t flatter you.
A simple ledger
If you cannot see cash weekly, you do not have a business yet.
Media
- Why first customers beat first pitch decks